NCRLA works to increase the strength and impact of advocacy, ensuring members’ interests are represented, and clearly and persistently heard, at all levels of government. To do this, we harness and leverage the full weight of the industry’s resources to ensure the greatest possible public policy impact. It is our goal to continue to serve as the recognized voice of the North Carolina hospitality industry. For questions about NCRLA’s legislative goals and achievements, contact us.
Since the beginning of the pandemic, NCRLA has been fighting for state and federal relief for North Carolina’s hospitality and tourism businesses. Input from thousands of small business owners from across the state went into our Blueprint for Revival of the NC Hospitality Industry, and our Addendum to the Blueprint. Below are our legislative wins during the long legislative session in 2021:
- $500 Million in Direct State Grants to Businesses – $300 million were protected for use by NAICS Code 71 and 72
- Paycheck Protect Program (PPP) Expense Deductibility
- $5 Million for Workforce Development – funding is appropriated directly to NCRLA to run a statewide campaign to recruit workers back to the hospitality industry
- $400,000 in funding for the ProStart Program
- Increased Funding for Tourism – $30 million included in the state budget for tourism promotion
- ABC Omnibus Legislation – municipalities can now have permanent outdoor expanded areas for ABC licensed premises, local ABC boards will deliver orders to ABC permittees, and a new NC Spirituous Liquor Advisory Council was established
We are grateful to have policy makers on both sides of the aisle who heard our collective voices, stood with us, and stepped up to provide meaningful relief when we need it most.
To view our latest bill tracker, please log in to your member account.
